SAVE THE DATE: Advertising technology: legal compliance requirements to fully exploit adtech in your marketing strategies Webinar

Join me on Tue, Jan 21, 2020 5:00 PM - 6:00 PM CET! Register here. The nearly unlimited opportunities of present-day technologies grouped under the umbrella of ‘adtech’ – including cookies and other tracking technologies, programmatic advertising, and real-time bidding – also pose legal compliance challenges for businesses looking to take advantage of the ...

Council proposes new rules for analytics

In early September the Council reviewed the draft of the new e-Privacy Regulation (“EPR”) - previously published by the European Commission on 10 January 2017 -  which allows the use of first-party and third-party analytic cookies without express consent of the end-user. Among other changes to the new EPR, the Council has proposed amendments to Article 8, concerning ...